Case study 07A brand for walls that speak
StickAround
Stick. Stay. Standout.
We built the identity for a wall-art brand that sells posters, frames and stickers: a bold logo system and a look that works on everything it prints.
See the brand on Amazon (opens in a new tab)- Client
- Anmol Gupta, Founder of StickAround
- Year
- 2026
All project details
- Client
- Anmol Gupta, Founder of StickAround
- Year
- 2026
- Services
- Brand identity, Logo system, Visual design
01The brief
One identity for a very wide range.
StickAround sells wall art for people who care how their space looks: posters in many sizes, framed posters, and stickers of every kind. The range is wide, so the brand needed one strong identity that could hold it all together.
02What we did
Stick. Stay. Standout.
We designed a bold, confident identity built around the tagline "Stick. Stay. Standout." and gave it a visual language that works on a small sticker as well as a large framed print.
- 01
Logo system
Six logo concepts, from a clean wordmark to a taped monogram, a seal and a peel-off sticker, so the brand has a mark for every use.
- 02
Look and feel
Heavy condensed type, wide-spaced labels, dashed measurement lines and a maroon, charcoal and tan palette.
- 03
Brand voice
Playful, short and direct, for example "Your walls called. They're bored."
03The look
The brand, in use.
Select any board to enlarge it.
04 · The result
One brand, every product.
One consistent brand across every product type, from the smallest sticker to the biggest poster.
The identity is built to work at any scale: one bold system for a wide range of products and a wide range of people and spaces, from a single sticker to a full wall of prints.
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